One of Evolve Beauty's bestselling natural face products, this skin serum uses natural ingredients, like organic hyaluronic acid, to hydrate and thus plump out the skin. It leaves you looking and feeling more fresh faced (and as a 40-something this is a welcome result!).
Hyaluronic acid has become rather fashionable of late, but Evolve were one of the first to introduce it to their skincare products. It is an ingredient that helps skin to absorb water, thus making skin look smoother after use. This serum also contains pomegranate extract, high in ellagic acid which helps to regulate cell turnover and strengthen the cell membrane therefore limiting water loss and free radical damage.
Guv'nor's Notes: This serum is brilliant; as with all of Evolve's products it feels so lovely when applied, and leaves the skin feeling and looking fresh and healthy-looking. I love it!
99.30% Natural/ 27.96% Organic
All Ingredients (INCI): Aqua (Water), Rosa Damascena (Rose) Water*, Aloe Barbadensis Leaf Juice Powder*, Punica Granatum (Pomegranate) Fruit Extract*, Natural Glycerin, Amorphophallus Konjac Root Powder, Sodium Hyaluronate, Sodium Levulinate, Sodium Anisate, Sodium Sodium Dehydroacetate. *ingredients from organic farming.
About Evolve Organic Beauty
Evolve Organic Beauty is a small UK company founded by Laura Rudoe. They make a range of beauty products using natural and organic oils, butters and superfood ingredients. Laura was inspired by her Romanian grandmother who always made her own skin products using just raw ingredients available to her in her close environment, as was typical in Romania at a time when people couldn't afford to buy beauty products. Having suffered problems with her own skin in her teen years, and remembering how good these natural products were, Laura started to research a range of ingredients that would enable her to create her own range.
She researched the ingredients for years, travelling as far as the Amazon to ensure that only the best and most effective ingredients are used. Each product is made by hand in a small studio in Hertfordshire. Provenance comes in the form of the 'Made By' information on the container.
Evolve Beauty have now moved to an eco studio, where they make products in as energy efficient way as possible, limiting energy use in respect to the way they produce, transport and sell their products. Employees follow green initiaves such as avoiding unnecessary travel and using proper crockery and cutlery. The eco office has sustainable flooring, using recycled carpet and recyclable non-slip flooring which are reminiscent of natural materials.
Where possible, ingredients are sourced from close to home, and always from fairtrade and sustainable sources. Evolve are looking into ways in which they can offer a refill service.
End of Life
The glass and grass paper packaging are widely recyclable (and made from recycled materials). The plastic is 75-100% recycled PET which, unlike PVC, is fully recyclable. Labels and packaging are printed using non toxic soy and vegetable inks.
'I ordered a few products from The Wise House and I am delighted with the quality! The chocolate mask and hyaluronic serum are absolute hits, leaving my skin smooth, radiant and looking amazing. The shipping was very swift and I loved the sustainable packaging very much! ' Anna Szpot